Get this – “mobile commerce” increased a whopping 81% from 2011 to 2012… to the staggering amount of $24.8 billion! Mobile commerce is the value of goods and services purchased while using tablets and smartphones.
Mobile commerce is REAL, and growing like crazy! More and more people are using their mobile devices to buy stuff from websites. There are 3 kinds of websites they can buy from…
1) Apps like eBay, Kijiji, iBooks and the like
2) Standard websites with shopping carts, and
3) Mobile sites, or websites configured to be readable and look great on tablets and smartphones.
If you have any ecommerce on your website… DO YOU HAVE A MOBILE SITE?